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Channel: Intangible Assets – IPmetrics Blog
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How to Determine Brand Value Seminar

IPmetrics' President David Drews CLP is presenting on the topic "How to Determine Brand Value: A Rational Basis for Showing what a Brand Name is Worth for Licensing and Litigation" for the Trademark...

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Why only some patents are valuable

What is a Patent? and Why can it have economic value? These are some key questions we come across in our practice analyzing and testifying about the value of intellectual property such as Patents....

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It is not the same…but it is

In a global marketplace, branding in a foreign language can lead to some curious situations. The current example is the TTAB decision cancelling the registration for the ...

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