How to Determine Brand Value Seminar
IPmetrics' President David Drews CLP is presenting on the topic "How to Determine Brand Value: A Rational Basis for Showing what a Brand Name is Worth for Licensing and Litigation" for the Trademark...
View ArticleWhy only some patents are valuable
What is a Patent? and Why can it have economic value? These are some key questions we come across in our practice analyzing and testifying about the value of intellectual property such as Patents....
View ArticleIt is not the same…but it is
In a global marketplace, branding in a foreign language can lead to some curious situations. The current example is the TTAB decision cancelling the registration for the ...
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